Why, you might ask.
It all started with a phone call. The woman on the other line claimed that she was our client and was unhappy with our services. Naturally, this was deeply concerning as the satisfaction of our clients is a core value. However, the package of services she was receiving was something we would never provide, yet someone from Pixel Fish had come into her shop and sold her video services and web placement. After further research into the matter, we found that a company in southern California had begun to hire contractors in Boise. These contractors are selling videos and online aggregator placement under the name Pixel Fish to businesses all over the Treasure Valley. We knew that the reputation of our name was being influenced by people we don’t even know and we had to make a shift. So from here on out, if you meet someone from Pixel Fish, just remember they aren’t the local guys.